Project Description


In her forthcoming book, “Imperfect Courage: Live a Life of Purpose by Leaving Comfort and Going Scared” (WaterBrook; ISBN: 978-0735291294; August 21, 2018; $26.00), Jessica Honegger shares her story of starting the rapid-growing business, Noonday Collection, that impacts more than 4,500 artisans in vulnerable communities across the globe. “Imperfect Courage” invites readers on a journey of transformation, challenging them to trade their comfort zones for a life of impact and adventure. Jessica invites readers to draw a circle of compassion around themselves and leads them through soul-searching aimed at setting them free from shame. Next, she urges readers to come together, risking all for each other and commit to building a culture of collaboration. Finally, Jessica calls on readers to broaden their circles of compassion to embrace the entire globe – and to bring that cultivation of imperfect courage to a world that deeply needs us.


Jessica Honegger is an award-winning social entrepreneur with a passion for catalyzing others to step outside their comfort zones and live lives of purpose. She’s the founder of Noonday Collection, a fair-trade jewelry company that partners with artisans across the globe to create unique and hand-made pieces. Honegger received the 2017 Ernst & Young Entrepreneur of the Year award. The award recognizes entrepreneurs who are excelling in areas like innovation, financial performance and personal commitment to their businesses and communities. Honegger was named a 2015 Person of the Year by Austin’s lifestyle magazine TRIBEZA. Jessica is also the voice behind the popular podcast Going Scared, which consistently stays in the top of its category on iTunes and where Jessica encourages her listeners to leave comfort, go scared, and step into a life of impact. She also shares this message with her engaged online audience. Jessica lives in Austin with her husband and children. For more information, please visit



Media Contacts

Heather Adams Choice Media & Communications

Kerry Gardner, Choice Media & Communications

Project Details