I am somewhat obsessed with productivity. As a multi-passionate person with a short attention span, it can feel like my ever-growing to-do list never gets done. There is always more I wish I had accomplished each day – both personally and professionally – and I long for more hours. Each one of us here at Choice...
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I enjoy a lot of things during the summer, but I just don’t know if there is anything better than sitting on the beach or by the pool with a great book. Am I right? I don’t know if it’s the warmer weather or just being outside, but I am a happy lady when I’m...
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As you plan your cookout menu for tomorrow’s barbecue, we encourage you to think of our service members near and far and the sacrifices they make daily. We at Choice have a soft spot for military spouses who provide strength to our service members. The personal sacrifices they make often come with an economic and...
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Prior to going into any industry, there are always many questions and preconceived notions before jumping into the actual work. I will never forget sitting in one of my first public relations classes in college and asking myself, “How can I enter into the field of PR, pitching national media, with a focus on clients...
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With the onset of the summer months and jam-packed calendars, it’s so important to prioritize the things that are most important amidst the hustle. While we’re talking on Choice socials this week about how we are staying productive this summer, we also wanted to emphasize the critical nature of staying engaged with our dearest friends....
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I was born in the 70s, raised in the 80s, in high school and college in the 90s. I am a product of blue collar, middle class parents who prioritized family dinners, church on Sundays, experiences over possessions and hard work. Summers were spent outside (always, outside) playing with neighbors, swimming in the pool, barbequing...
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Last week, the Choice team and our spouses gathered together at Sinking Creek Farm to celebrate our 5th anniversary as a company. We sat around a large farm table, much like families do to celebrate holidays or special events. Except we weren’t pretending to be a big family - we are a family. I listened...
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My dearest Heather,It’s 2019 and you are celebrating the 5th anniversary of Choice. You’re in your 40s now and, believe me, you feel better in your own skin that you ever have. There are so many lessons to be learned, even in the short 5 years since you began this journey of building and leading...
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After nearly a decade in the communications and public relations industry, I continue to learn new things every day (and every hour, on particularly challenging days). That’s one thing I truly adore about my job. We are continually pivoting with industry changes, troubleshooting issues, and thinking strategically and creatively. The fast pace is refreshing, and...
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It’s officially summer in our house. The boys have wrapped up their last days of school and we’re moving into Memorial Day weekend with one big exhale. We have fun summer plans that include vacations, rest, camp, lots of play, a World Series and very little electronics. But I still have a job and a...
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