Project Description


Ashley LeMieux has made a career out of helping others reignite the light within them. As founder and CEO of The Shine Project, she launched both a movement and a company that empowers women in myriad ways, including teaching first-generation college students how to produce handmade products that they can then sell as employees of The Shine Project. The earned funds then support the participants’ educational journeys and help shape the trajectory of their lives, creating a profound ripple effect.

A gifted speaker and writer based in Nashville, Tennessee, LeMieux also inspires hundreds of thousands of women through in-person talks, The Shine Project’s growing online community, and more. Her first book, BORN TO SHINE: Practical Tools to Help You Shine Even in Life’s Darkest Moments, is slated for release in October 2019. For more information, please visit


Media Contacts

Sarah Tuttle, Choice Media & Communications

Project Details